Emerging markets, particularly in Southeast Asia, Latin America, and Africa, represent a vast population of approximately 2.7 billion people. These regions are characterized by significant demand for crypto products, driven by challenges like hyperinflation and unreliable banking systems. With a combined GDP of around $13 trillion, these markets offer substantial growth opportunities, especially given their relatively low competitive environment. Proven success stories such as Nubank, Yellow Card, Jambo, and Decentraland highlight the potential for substantial returns in these untapped markets, making them prime areas for greenfield expansion.